Countdown to the American Week of Sport 2024, Be Active in safe environments

The American Week of Sport (SAD in Spanish) 2024 is an event that promotes physical activity and sports throughout the Americas. This initiative is jointly organized by ACES in collaboration with the American Council of Sports (CADE), the Organization of American States (OAS), the Ibero-American Council of Sports (CID), and with close cooperation from various national municipal federations, such as Fedemunicipios in Colombia, the Dominican Municipal League, Recreational Paths, and the Latin American Network of Cities for Sports and Development, as well as sports ministries like that of Costa Rica.

SAD 2024 aims to build on the success of its first edition by significantly increasing its social impact, improving quality of life, productivity, and reducing medical expenses associated with sedentary lifestyles, stress, and obesity. Additionally, it promotes positive interaction among community members, fostering a spirit of sportsmanship and social cohesion.

In 2023, more than two million people participated in SAD, with 320 activities carried out across 13 countries by 41 cities and public and private organizations.

The hashtags #ActivateAmerica and #ActivateSegur@ are essential components of this initiative, playing a key role in spreading and promoting SAD through social media and all digital platforms.

Join us as We activate America in safe environments!

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