#MK20in20: The inspiring initiative of Milton Keynes for the promotion of sports

#MK20in20: This is the inspiring communication campaign the local council of Milton Keynes initiated this week. The purpose of this initiative is to encourage as many people as possible to make a pledge of completing 20 activities throughout the year.

So far, the campaign has met a great success on social media, followed by a high level of engagement from local clubs and citizens who share their enthusiasm about physical activity online.

Let’s have a glimpse on twitter:

Undoubtedly, it’s a fantastic initiative with a lot of success only some days after its launch. We wish all the best for the campaign’s duration and impact on citizens’ well-being.

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